I don't really agree on the searching by beginning letters...that just seems even more complicated than it would to search by species/color/gender. Maybe with them all combined it would but...
But I DO like the idea of just being able to search by pet names. You could do so many things with a name search like:
*Find pets with names that you want that are for sale
*Find pets with fan names from TV shows or books or things that match yours that you can roleplay with
*Search old pets you used to own to see how they're doing. Wonderful way to quell nervous feelings when you had a pet in the auctions, and its not with the owner that won the auction. "Gah! Where'd he go?" Good way to make sure a pet didn't get STUCK somewhere in a glitch or something
Also, I'm not sure I see the point that searching pet names would lead to hara-ssment or anything. If any of you belong to any other pet sites, most of those have a search option to look up pets by name. In the years I've belonged to those sites, I've never been hara-ssed once for having a good pet name, even when good pet names are scarce (like on a certain pet site that start with "N" and is full of preteen noobs). I mostly get things like "Oh way you have -insert name here-! You're so lucky!" or "Oh, you have -insert pet name here- and I have -insert pet name here-, can they be friends or roleplay?" I think, this being a smaller community full of more intelligent people than MOST pet sites, the majority would know that if a pet isn't for sale, then its NOT for sale, unless otherwise specified. I have yet to see any rude or stupid people here. :)
Also, I don't see if ruining rancher economy either. YES pets will be searched for specific names and bought. Maybe even resold if it was bought at a good price. But I doubt everyone knows exactly what pet and what color and what name they want. Unless they're stubborn and die-hard motivated to get ONLY one certain pet name, I honestly think most people would just continue to browse rancher shops until they found something decent that they liked.
Maybe if people are so worried about being overshadowed, why don't we have some sort of rancher shop list or something? Or a rancher shop directory where everyone's rancher shops are listed. Things like username, the size of the rancher shop, and how many pets they have for sale, could be displayed. People could browse all the user shops as they pleased. This would also help finding shops that actually HAVE pets in them. I don't know how many rancher shops I look up before I actually find one that has something for sale in it.
Anyway, I think adding more user-friendly and convienient searches would be a good thing, considering we already have very little in the way of searches as it is. More organization and more ways to locate things that you need would just make this site even more fun to play. :)